Ad Agency, Advertising, Branding, Business, Consumer, Digital, Research
Category: Ad Agency
46 Posts
Ad Agency, Advertising, Digital, Facebook, Social
More than 1,000 Advertisers Have Now Joined the Facebook Boycott
Ad Agency, Advertising, Business, Digital, Facebook, News
More than 200 Advertisers Join Facebook Ad Boycott
Ad Agency, Advertising, Digital
Splitting the Digital Pie: An Open Letter to the AdTech
Ad Agency, Advertising, Branding, Business, Change, Consumer, Leadership, Management, Research
Advertising During Crisis Times: What You Do Now Will Impact Your Business Long-Term
Ad Agency, Advertising, Attribution, Consumer, Digital, Google, Research, Television
IAB: TV Ads Are Still the Best for Generating Awareness
Ad Agency, Advertising, Branding, Research
In-House Ad Agencies Are Growing Dramatically
Ad Agency, Advertising, Digital, Facebook, Metrics, Social
“Facebook doesn’t operate with real-world metrics”
Ad Agency, Advertising, Business, Change, Digital, News, Television, Video
Major Advertisers Shifting Dollars from Digital to TV
Ad Agency, Advertising, Business, Digital
In Programmatic Advertising, Timing is Everything
Ad Agency, Advertising, Digital, Ethics, Facebook, News, Research, Search
Who should solve the problem of advertisements placed against fake news?
Ad Agency, Advertising, Amazon, Business, Digital, Facebook, Google, News, PPC, Social
Winners and losers in a rapidly consolidating digital advertising market
Ad Agency, Advertising, Business, Digital, Ethics, Facebook, Social
A Closer Look: Facebook over-estimates reach by dramatic numbers
Ad Agency, Advertising, Attribution, Business, Facebook, Research, Social, Video
Can 2 second video views actually drive sales?
Ad Agency, Advertising, Amazon, Apple, Attribution, Branding, Business, Consumer, Content Marketing, Digital, Management, Television, Video
My first book has been re-released as a free download on Amazon
Ad Agency, Advertising, Attribution, Business, Research, Video
Do you trust audience measurement data?
Ad Agency, Advertising, Business, Digital, Facebook, Newspaper, Radio, Social, Television, Twitter, Video
Just how prevalent is social media for small businesses?
Ad Agency, Advertising, Attribution, Business, Digital, Facebook, Research, Social, Video
Can 2 second video views really be effective at driving sales?
Ad Agency, Advertising, Amazon, Business, Consumer, Digital, Ethics, Facebook, Privacy, Social
Facebook: Tracking your in-store visits and serving ads?
Ad Agency, Ad Block, Advertising, Business, Digital, Metrics, Mobile, Research
Programmatic ad buying continues to rise, but is it really an efficient way to buy advertising?
Ad Agency, Advertising, Business, Content Marketing, Native Advertising
The case for content marketing
Ad Agency, Advertising, Branding, Business
What drives ROI in advertising? Creative and Reach
Ad Agency, Advertising, Business, Digital, Facebook, Google, Research, Search
If Programmatic Ad Buying is the future, why are advertisers not buying it?
Ad Agency, Advertising, Business, Digital, Metrics
World’s largest advertiser cuts $140m in digital ads and grows sales
Ad Agency, Advertising, Business, Consumer, Content Marketing, Digital, Viral Campaigns
Ad Copy that sizzles and sells
Ad Agency, Advertising, Business, Change
In today’s media world, you need to be a Multi-Platform Seller
Ad Agency, Advertising, Apps, Consumer, Digital, Ethics, Mobile
Mixing GPS location data with advertising
Ad Agency, Advertising, Business, Google, Video, YouTube
Is the advertiser boycott of YouTube over?
Ad Agency, Advertising, Content Marketing, Digital, Google, Mobile, Video
Despite a year warning, publishers and ad creators aren’t ready for Flash ad end dates
Ad Agency, Advertising, Attribution, Consumer, Digital, Research, Video
Disconnect between what ad agencies think and what real people do
Ad Agency, Advertising, Google, Hacking, News, Social, Video, YouTube
Heavyweight advertisers join the Google/YouTube boycott
Ad Agency, Advertising, Digital, Ethics, Facebook, Metrics
With growing advertiser complaints, Facebook agrees to third-party measurement
Ad Agency, Advertising, Digital, Ethics, Facebook, Fraud, Google, Search
World’s largest advertiser tells digital agencies to fix the problems or else
Ad Agency, Advertising, Digital, Facebook, Fraud, Law, Legal, Metrics, Social, Video
Facebook hit with another lawsuit over misrepresenting video ad metrics
Ad Agency, Advertising, Consumer, Digital, Ethics, Law, Legal, Privacy
Advertising groups say online “opt-in” rules violate First Amendment
Ad Agency, Advertising, Digital, Facebook
Facebook ads are “far less viewable” than expected
Ad Agency, Advertising, Digital, Metrics, Twitter
Twitter now admits flawed video ad counts, some off by 35%
Ad Agency, Advertising, Consumer, Digital, Ethics, Fraud, Hacking, Law, Video
Biggest ad fraud in history? Hackers stealing $3-$5 million dollars a day using video ads
Ad Agency, Advertising, Ethics, Legal, News
Big advertising agencies under investigation by Department of Justice
Ad Agency, Advertising, Consumer, Digital, Metrics, Mobile
A complete overhaul of digital ad units
Ad Agency, Advertising, Digital, Facebook, Google, Metrics, Newspaper, Research, Social, Television
Digital marketing needs dramatic improvement
Ad Agency, Advertising, Consumer, Digital, Facebook, Google, Metrics, Mobile
Google loses accreditation for viewable impressions
Ad Agency, Advertising, Digital, Ethics, Metrics, Social
Digital advertising is under fire right now
Ad Agency, Advertising, Digital, Ethics, Facebook, Metrics, Social
Facebook has been providing inflated video metrics for the past two years
Fake websites & bots generated $1.5 million a month for one Florida fraudster
Ad Agency, Advertising, Search
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