Only a third trust social media as a news source Half of all Americans report they get their news on television, but the gap with online is narrowing. 43% now say they often get their news online. The gap is just 1 points, narrowing from 19 points in 2015, according to a new survey from Pew … Continue reading TV still #1 choice for news consumption, but the gap is narrowing
Just how prevalent is social media for small businesses? It’s fair to say it’s nearly universal. Nearly 87% of small business owners say they use Facebook for marketing, according to a new survey from G2 Crowd via eMarketer. So, how’s it going for them? There are mixed results here. 38% said it was the most … Continue reading Just how prevalent is social media for small businesses?
If you doubted that local television is still important in people’s lives, consider this: When Hurricane Harvey was threatening Texas, where did people turn for the latest information? Local TV. 89% surveyed said local TV news was their top choice. Their second choice? Local TV station websites. Their third choice? National TV News. Study Results … Continue reading Where did people turn for life-saving information in Hurricane Harvey? Local TV stations
iHeartMedia is the largest operator of radio stations in the United States. It counts more than 250 million listeners in its ranks. The company, however, is so saddled with debt , it may be just one step ahead of bankruptcy. The group went on a buying spree grabbing 850 radio stations among other investments. To … Continue reading Nation’s largest radio owner tells SEC it may not make it another year