1. Facebook discussing metered paywalls for publishers on platform

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    July 21, 2017 by Paul Dughi

    Publishers that have tried out Facebook’s Instant Articles have been pleased with the speed in which pages load, but not …
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  2. Ad Copy that sizzles and sells

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    July 20, 2017 by Paul Dughi

    GUEST POST:  Adrian Posner, Posner Marketing A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing results-oriented …
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  3. For every second it takes your mobile site to load, conversions drop by 20%

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    July 18, 2017 by Paul Dughi

    Use this free Google test tool to see how your site stacks up Google has updated its tool to test …
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  4. Facebook refuses to release political advertising data

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    July 17, 2017 by Paul Dughi

    Television stations must disclose to the public which politicians bought advertising on which station, how much they spent, and where …
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  5. Google says no to pop-up and pop-under ads

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    July 17, 2017 by Paul Dughi

    Google has taken another positive step in trying to help reign in the mess of annoying ads on website. Google …
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  6. In today’s media world, you need to be a Multi-Platform Seller

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    July 13, 2017 by Paul Dughi

    If you needed more proof on why you need to be a Multi-Platform Seller (MPS) to be successful in advertising …
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  7. Amazon moves causes Best Buy to lose $1 billion in market cap overnight

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    July 12, 2017 by Paul Dughi

    Recode reports that Amazon has been hiring folks to provide in-home installations for electronics and smart home devices.  The operation …
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