Category Archives: mobile

  1. For every second it takes your mobile site to load, conversions drop by 20%

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    July 18, 2017 by Paul Dughi

    Use this free Google test tool to see how your site stacks up Google has updated its tool to test …
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  2. Mixing GPS location data with advertising

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    June 27, 2017 by Paul Dughi

    The privacy folks are about to have a whole lot of new things to worry about.  We’ve all been cyber-stalked …
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  3. Despite a year warning, publishers and ad creators aren’t ready for Flash ad end dates

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    June 6, 2017 by Paul Dughi

    The Interactive Advertising Bureau advocated for an end to Flash video ads by July 2017.  Instead, it wants advertisers to …
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  4. It’s over: Mobile has won

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    May 18, 2017 by Paul Dughi

    We passed the tipping point in 2014.  Since then, the use of mobile has exploded.  If you’re still focusing on …
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  5. Will people still read long-form content when it’s on a tiny cell phone screen?

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    May 2, 2017 by Paul Dughi

    With more and more traffic going to mobile, specifically smart phones, every day, is there a future for long form …
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  6. 175 TV stations sell off spectrum, nearly 1,000 will move to new channels

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    April 11, 2017 by Paul Dughi

    A bunch TV stations got a windfall from the FCC’s spectrum auction. Some got so much they opted to go …
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  7. Social Media sites under increasing pressure to police themselves – or risk huge fines and prosecution

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    March 29, 2017 by Paul Dughi

      It’s not just advertisers putting increasing pressure on social networks and platforms that share user-generated content.  In Germany, the …
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