
Tag: Metrics
13 Posts


Advertising, Digital, Facebook, Fraud, Legal, Metrics, Social, Video
Facebook Facing Charges of Fraud, Inflating Video Views by as Much as 900%

Ad Agency, Advertising, Digital, Facebook, Metrics, Social
“Facebook doesn’t operate with real-world metrics”

Advertising, Attribution, Business, Consumer, Digital, Metrics
Cross-Device Targeting and Attribution Can Improve Your Advertising ROI

Branding, Facebook, Journalism, Metrics, News, Social
Facebook expands its Breaking News test

Advertising, Attribution, Consumer, Search
What really drove the sale? When metrics lie

Ad Agency, Advertising, Digital, Ethics, Facebook, Metrics
With growing advertiser complaints, Facebook agrees to third-party measurement

Advertising, Digital, Facebook, Hacking, Metrics, Social, Twitter
Senior marketing execs: Virtually no proof social media ads are working

Ad Agency, Advertising, Digital, Facebook, Fraud, Law, Legal, Metrics, Social, Video
Facebook hit with another lawsuit over misrepresenting video ad metrics

Ad Agency, Advertising, Digital, Metrics, Twitter
Twitter now admits flawed video ad counts, some off by 35%

Advertising, Digital, Ethics, Facebook, Metrics, Social
Here we go again: Facebook estimates “bug” overstated unique reach by 55%

Digital, Metrics, Research, Video, Viral Campaigns
How Internet Video View metrics can lie to you

Advertising, Attribution, Consumer, Search