Tag: Research
35 Posts
Views on Media: Starkly Divided Along Political Lines
Have an Unlimited Data Plan? You Might be Overpaying
Advertising, Attribution, Digital, Research, Search, Social, Television
TV’s Influence on Purchase Decisions Exceeds All Other Media Combined
Change, Consumer, Content Marketing, Digital, Pay TV (Cable, Satellite), Research, Television, Video
Content Omnivores: Video Consumers Want It All
Advertising, Branding, Business, Consumer, Research
“Belief-Driven Buyers” Are Playing a Bigger Role in Brand Trust
Digital, Facebook, Journalism, News, Research, Social
Photos of men appear twice as often as women in news stories
Consumer, Digital, News, Research
TV is still the #1 choice for news consumers
Content Marketing, Digital, Facebook, Google, Research, SnapChat, Social, YouTube
Long-form Content Results in 56% More Social Shares
Digital, IOT, Research, Video, YouTube
The Biggest Traffic Hogs on the Internet
Ad Agency, Advertising, Digital, Facebook, Metrics, Social
“Facebook doesn’t operate with real-world metrics”
Advertising, Branding, Business, Digital, Research, Television
Direct correlation between TV ads and auto website traffic: Ignore it at your own peril
Bipartisan legislation would fund research into tech’s impact on our children
Advertising, Business, Digital
The Digital Work Tools Marketers Can’t Do Without
Branding, Facebook, Research, Social
Social media usage is dropping
News, Privacy, Research, Social
More employers using social media to disqualify job seekers
What happened when researchers scanned teenagers brains while using Social Media
Ad Agency, Advertising, Digital, Ethics, Facebook, News, Research, Search
Who should solve the problem of advertisements placed against fake news?
Advertising, Branding, Business, Digital, Facebook, Newspaper, Radio, Research, Social, Television
Which Advertising Medium Do Consumers Trust the Most?
Advertising, Digital, Facebook, Research
Who is really using Facebook?
Ad Agency, Advertising, Attribution, Business, Facebook, Research, Social, Video
Can 2 second video views actually drive sales?
Advertising, Apps, Attribution, Consumer, Digital, Metrics, OTT, Research, Television, Video
Study: Media Measurement missing 66% of all video consumption
Ad Agency, Advertising, Attribution, Business, Digital, Facebook, Research, Social, Video
Can 2 second video views really be effective at driving sales?
Ad Agency, Advertising, Business, Digital, Facebook, Google, Research, Search
If Programmatic Ad Buying is the future, why are advertisers not buying it?
Journalism, News, Newspaper, Research, Television
Partisan views on media more entrenched than ever
Ad Agency, Advertising, Digital, Ethics, Facebook, Metrics
With growing advertiser complaints, Facebook agrees to third-party measurement
Who’s more truthful: Trump or the media?
Advertising, Consumer, Digital, Metrics, Mobile, Research, Social
How long does a digital ad really need to be visible on screen to get counted as a one-second viewable impression?
Advertising, Ethics, Journalism, Native Advertising, Research, Social
Can students tell the difference between fake news and real news?
Consumer, Facebook, Research, Social
Half of Americans say they plan to cut back on social media in new year
Consumer, Facebook, Interesting, Social
Proof that Facebook users live longer (says Facebook)
Initiative focuses on wireless speeds that are 100x faster
What happened when researchers scanned teenagers brains while using Social Media
Digital, Metrics, Research, Television, Video
Internet Video views: Beware data without context
Digital, Metrics, Research, Video, Viral Campaigns
Paul Dughi.com 