Tag Archives: Google

  1. Is the advertiser boycott of YouTube over?

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    June 20, 2017 by Paul Dughi

    Money talks.  Most of the advertisers boycotting YouTube are back in the advertising tent, according to Digiday.  MediaRadar said General …
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  2. Safari will also limit ad tech, auto-play videos, and tracking

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    June 7, 2017 by Paul Dughi

    With ad-tech being so intrusive these days in tracking our movements, you had to wonder when people would say “enough …
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  3. Game Changer:  Google confirms built-in ad blocker coming to its Chrome browser

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    June 2, 2017 by Paul Dughi

    It’s been rumored for a while, but now Google confirms it will update its Chrome browser to include an ad …
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  4. Website video might hurt, but won’t help Google ranking

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    May 19, 2017 by Paul Dughi

    Adding videos to your website may be a great idea, but it won’t help your site rank better on Google. …
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  5. It’s over: Mobile has won

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    May 18, 2017 by Paul Dughi

    We passed the tipping point in 2014.  Since then, the use of mobile has exploded.  If you’re still focusing on …
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  6. The AdWords Illusion: Forget the sales funnel

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    May 16, 2017 by Paul Dughi

    I’ve written before about the problem with using “last-click attribution” as a key metric for deciding where and how to …
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  7. Ranking in Local Search: Location is the top factor

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    April 28, 2017 by Paul Dughi

    What’s that saying about real estate?  Location, location, location.  It appears the same can be said about what it takes …
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