Advertising, Business, Consumer
Category: Consumer
185 Posts
Advertising, Consumer, Digital, Research, Video
Least Intrusive Video Ads with the Best Recall: Pre-Rolls
Congress talking about taxing online sales
Consumer, Content Marketing, Digital, Journalism, Mobile, News
Will people still read long-form content when it’s on a tiny cell phone screen?
Ad Block, Advertising, Attribution, Business, Consumer, Content Marketing, Interesting, Journalism, Metrics, News, Research
Would you rather pay for content or put up with advertising?
Apps, Consumer, Digital, Google, PPC, Search
Ranking in Local Search: Location is the top factor
Ad Block, Advertising, Business, Consumer, Digital, Google, Search
Is Google getting ready to launch its own ad blocker?
Business, Change, Consumer, Digital, News
Despite new tech chips in credit cards, fraud jumps 33%
Consumer, Digital, Journalism, News, Research, Television
Overall news consumption is up 18%
Business, Consumer, Mobile, News, Pay TV (Cable, Satellite), Television, Video
175 TV stations sell off spectrum, nearly 1,000 will move to new channels
The IRS Tax Scam continues to take people’s money
The marketing trick of the century
Business, Consumer, OTT, Pay TV (Cable, Satellite)
I love my cable / satellite / streaming / internet provider (said nobody ever)
Consumer, Digital, OTT, Pay TV (Cable, Satellite), Privacy, Television, Video, YouTube
A huge number of Millennial Men aren’t watching any TV on any device
Consumer, Digital, Facebook, Social, Television, Video, YouTube
Facebook is taking on the music industry
Business, Consumer, Copyright, Digital, Legal, News
Cable company hit with $25 million penalty, $8 million legal bill for not cracking down on music piracy
Consumer, Copyright, Digital, Ethics
Majority of millennials say they don’t think pirating video is illegal
Business, Consumer, Digital, Fraud, Hacking
Everytime there’s new technology, someone figures out a way to hack it, exploit, or infect it
Advertising, Consumer, Digital, Privacy
FTC smacks Vizio for tracking what you watch on TV and selling data without permission
Advertising, Consumer, Digital, Metrics, Mobile, Research, Social
How long does a digital ad really need to be visible on screen to get counted as a one-second viewable impression?
Auto sales off to a slow start in 2017, but projections show another record year for auto industry
Advertising, Consumer, Digital, Facebook, Privacy
Facebook testing targeted ads in Messenger app
Consumer, Digital, OTT, Pay TV (Cable, Satellite), Research, Television
75 million U.S. homes now have internet connected TV
Advertising, Consumer, Research
Shoppers only buying when on sale leaves retailers with dramatic drop in margins
Advertising, Consumer, Digital, Ethics, Privacy, Television
Is your TV set gathering and sharing your habits?
Change, Consumer, OTT, Pay TV (Cable, Satellite), Research, Television
Broadband Only homes rising, 15% get TV without cable or satellite
Ad Agency, Advertising, Consumer, Digital, Ethics, Law, Legal, Privacy
Advertising groups say online “opt-in” rules violate First Amendment
Consumer, Digital, Pay TV (Cable, Satellite), Television
Cord Cutting and Skinny Bundles: More hype than hope?
Advertising, Consumer, Digital, Management, Newspaper, Television
Paul Dughi named as one of 16 “Media Influencers” by Local Media Today
Consumer, Facebook, Research, Social
Half of Americans say they plan to cut back on social media in new year
Advertising, Consumer, Interesting
Virtual advertising on windshields aimed at the driver?
Shifting consumer shopping habits lead to surge in major retailer bankruptcy filings
Advertising, Consumer, Ethics, Pay TV (Cable, Satellite), Television
Bipartisan investigation demands answers on cable TV’s “misleading fees and sales practices”
Change, Consumer, Digital, Legal, News
Are restaurants that don’t accept cash the next trend?
Consumer, Interesting, News, Research, Social
Key insights in examining a trillion social media posts
Amazon, Change, Consumer, Digital, Google, Interesting
At what point does new technology become mainstream?
Consumer, Digital, Ethics, Interesting, Law, Privacy
Four times people were threatened or sued for leaving bad reviews on Yelp… and won
Ad Agency, Advertising, Consumer, Digital, Ethics, Fraud, Hacking, Law, Video
Biggest ad fraud in history? Hackers stealing $3-$5 million dollars a day using video ads
Consumer, Digital, Interesting, Metrics, Pay TV (Cable, Satellite), Research, Television
Cord cutters are cutting cable AND broadband internet at home
Consumer, Digital, Interesting
Talking cars could help make roads safer, help the environment
Consumer, Facebook, Interesting, Social
Proof that Facebook users live longer (says Facebook)
Bah humbug. Almost nobody likes holiday store shopping
Advertising, Consumer, Digital, Ethics, Interesting, News
The dirty little secret of digital ad networks
Advertising, Consumer, Research
If you spend $1 on advertising, how much ROI would you expect? Assessing ROI on advertising consumer products
Apps, Consumer, Facebook, Google, Search, Social, Twitter
Top 15 Smartphone Apps in the US
Millennials are now the majority in the U.S.
Advertising, Change, Consumer, Facebook, News, Research
Brand loyalty is not dead, even for Millennials and new parents
Ad Agency, Advertising, Consumer, Digital, Metrics, Mobile
A complete overhaul of digital ad units
Advertising, Consumer, Content Marketing, Digital, Research
The Nausea rule of advertising
Consumer, Digital, Ethics, Interesting, Law, News
Should internet providers be held liable when its users illegally download content?
How a cracked fish tank created a chain reaction
Advertising, Consumer, Content Marketing, Digital, Newspaper, Television
How Advertising Works
Advertising, Consumer, Content Marketing, Digital, Television
Bulls-eye marketing: Finding the sweet spot
If you want customers, you’ve got to invite them to buy
Advertising, Consumer, Management
It’s Really About Thinking “Inside the Box”
If you’re blaming poor performance on the economy, read this
Advertising, Consumer, Digital, Ethics, Legal, Privacy
FCC on privacy – Internet Service Providers will no longer be able to share data without your explicit consent
Advertising, Consumer, Facebook, Social
Facebook wants you to order your next meal without leaving Facebook
Consumer, Digital, Facebook, Privacy, Social
Why do people keep giving their personal info when they don’t trust social media to safeguard it?
Ad Agency, Advertising, Consumer, Digital, Facebook, Google, Metrics, Mobile
Google loses accreditation for viewable impressions
Consumer, Legal, Pay TV (Cable, Satellite), Television
Comcast gets caught charging customers for stuff they never ordered and hit with largest FCC fine ever given
Ad Block, Advertising, Consumer, Digital, Ethics, Law, Legal, Mobile, Privacy
When did we become an opt-out world?
Consumer, Digital, Journalism, News, Newspaper, Research, Television
Majority don’t trust media, but one source does better than all the others
Consumer, Interesting, Research
The incredible number of people making $100,000 or more a year that have nothing in the bank
Advertising, Consumer, Research, Television
Are DVRs going the way of VCRs?
Advertising, Consumer, Content Marketing, Legal, Social
Celebrities, athletes, influencers under fire for deceptive social media ads
Ad Block, Consumer, Digital, Google
Google taking on interstitial ads and pop-ups
Consumer, Content Marketing, Facebook, Research, Social
Facebook is taking on Click Bait articles
Consumer, Pay TV (Cable, Satellite), Television
Washington Attorney General sues Comcast over 1.8 million violations of Consumer Protection Act
Look out Craigslist, Facebook is bringing back Marketplace (again)
Initiative focuses on wireless speeds that are 100x faster
Consumer, OTT, Pay TV (Cable, Satellite), Video
GfK Study: 25% of homes are without cable or satellite TV
Music industry continues to change dramatically
Consumer, Facebook, Social, Video
Facebook going video mad, but people still prefer text for news
Advertising, Consumer, Content Marketing, Digital, Facebook, Research
11 Fast Facts: New data on internet usage, advertising, video, and privacy
Consumer, Content Marketing, Television, Video
Connected TVs: Streaming first, live TV second
Apps, Consumer, News, Research, Search, Social
3 million apps and counting: How many are actually getting used
Advertising, Attribution, Consumer, Metrics, Social
The AdWords Illusion: Forget the sales funnel
Next generation of Smart TVs could spell trouble for Local TV stations
Advertising, Attribution, Consumer, Search
What really drove the sale? When metrics lie
A tidal change in demographics is happening now – unprecedented in human history
Advertising, Consumer, Content Marketing, Digital
Would you rather have ads or pay for on-line content?
How long will people wait for your site to load? We put sites to the test
The impact of not responding quickly to customer inquiries on social media
Consumer, Content Marketing, Social
