When Facebook introduced an in-home video calling device with camera and microphone this month, the company wanted to avoid any confusion about the type of data it could sweep up. The last thing Facebook needed was to raise more privacy alarms about its business, so the marketing around Portal, a voice-activated media hub for the home, highlighted clear safeguards and an upfront “no ads” policy.

But it turned out the company’s messaging was less than clear.

Read More:  HERE’S WHAT FACEBOOK’S PORTAL CAN AND CAN’T DO WITH DATA

IMAGE:  Facebook Portal