Tag Archives: measurement

  1. Do you trust audience measurement data?

    Leave a comment

    October 12, 2017 by Paul Dughi

    Trying to accurately measure audience against a plethora of cable, satellite, over-the-top, mobile, tablets, Roku, AppleTV, and on and on …
    Continue reading

  2. Study: Media Measurement missing 66% of all video consumption

    Leave a comment

    October 7, 2017 by Paul Dughi

    Global marketing company Omnicom handles ad services for more than 5,000 clients in over 100 countries.  They are a big …
    Continue reading

  3. It’s not all about content marketing

    April 28, 2016 by Paul Dughi

    Yeah, yeah.  We’ve all heard it a thousand times:  You need to post original content to get traffic. Content is …
    Continue reading

Contact Me

Previous Posts

Recent Visitors