Tag Archives: marketing
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Branding when your name isn’t Apple or Google
Leave a commentAugust 1, 2017 by Paul Dughi
Guest Post: Lara Davis Your brand is the core of your marketing, the central theme around your products and services. …
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Great read: Digital Vault highlights the intersection of Digital + Media + Marketing
Leave a commentJuly 24, 2017 by Paul Dughi
Blatant-plug-alert! I’m the publisher and editor of another website, Digital Vault, which I’d love for you to check out. The …
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In today’s media world, you need to be a Multi-Platform Seller
Leave a commentJuly 13, 2017 by Paul Dughi
If you needed more proof on why you need to be a Multi-Platform Seller (MPS) to be successful in advertising …
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The case for content marketing
Leave a commentJune 30, 2017 by Paul Dughi
The rise in content marketing in advertising circles is staggering. From native ads to blog posts, articles, and videos, it’s …
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Now accepting guest posts!
Leave a commentMay 25, 2017 by Paul Dughi
It’s a chance to get your thoughts and your brand in front of this blog’s 6,400+ followers – made up …
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Self-serve Snap Ads coming to Snapchat
Leave a commentApril 26, 2017 by Paul Dughi
Snapchat is about to launch a self-service ad platform. Digiday reports the interface will allow you to do Snap ads. …
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The marketing trick of the century
Leave a commentMarch 24, 2017 by Paul Dughi
Until now, I called it a tie between coffee and water. I mean, really, how did coffee end up costing …
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