Ad Agency, Advertising, Attribution, Consumer, Digital, Google, Research, Television

IAB: TV Ads Are Still the Best for Generating Awareness

July 15, 2019

Advertising, Digital, Law, Privacy

IAB Letter to Congress Supports Internet Privacy Regulation

September 25, 2018

Ad Block, Advertising, Business, Consumer, Digital, Google, Search

Is Google getting ready to launch its own ad blocker?

April 24, 2017 — 0 Comments

Advertising, Consumer, Digital, Metrics, Mobile, Research, Social

How long does a digital ad really need to be visible on screen to get counted as a one-second viewable impression?

February 7, 2017 — 0 Comments

Advertising, Digital, Facebook, Hacking, Metrics, Social, Twitter

Senior marketing execs: Virtually no proof social media ads are working

February 6, 2017 — 0 Comments

Ad Agency, Advertising, Digital, Facebook

Facebook ads are “far less viewable” than expected

January 9, 2017 — 0 Comments

Advertising, Digital

US digital ad spend nearly $18B in 3Q 2016

December 29, 2016 — 0 Comments

Ad Agency, Advertising, Consumer, Digital, Metrics, Mobile

A complete overhaul of digital ad units

November 16, 2016 — 0 Comments

Ad Agency, Advertising, Digital, Facebook, Google, Metrics, Newspaper, Research, Social, Television

Digital marketing needs dramatic improvement

October 25, 2016 — 0 Comments

Ad Block

The fight over ad blocking: Watch Proponents and Critics face off

May 10, 2016 — 1 Comment